News

THE BEST SWISS START-UPS

At the first WTFL Swiss Start-Up Innovation Camp, the jury members selected the most innovative Swiss Start-Ups from the travel, tourism and hospitality industry. Appetita, KITRO, The Trip Boutique, Share your BICAR, RoomPriceGenie are the winners who received 5’000 CHF cash award, 2-year coaching programme and free entry to WTFL 2019. Read full media release (German / French).

Exclusive news: 2-year partnership with RAKTDA

World Tourism Forum Lucerne has entered a two-year strategic partnership with the Ras Al Khaimah Tourism Development Authority. The Emirate of Ras Al Khaimah will be an exclusive partner in the upcoming World Tourism Forum 2019, as well as the official sponsor and supporter of the WTFL Think Tank, WTFL Talent Boost, and WTFL Start-Up Innovation Camp in 2020.
Read full media release (English / German).

SAE_1237_web.jpg

World Tourism Forum Lucerne 2-3 May 2019: Save the Date

For the sixth time World Tourism Forum Lucerne - the leading networking platform in the travel, tourism and hospitality industry, will be held in the beautiful city of Lucerne, Switzerland. The Forum offers you an enriching opportunity to meet, discuss, think out of the box and inspire each other in order to shape the industry’s future.

More information soon to come here.


Tourism is more than just travelling. Tourism is one of the most important drivers for the development of a country or a destination and highly connects to many other industries. 
Among various tourism conventions and trade fairs, the World Tourism Forum Lucerne is the only platform where international top level decision makers from industry, government, academia and finance discuss the future challenges together with tomorrow’s generation.
We cordially invite you to join this exceptional networking platform with a focus on an open minded and future oriented exchange across industries and generations.
— Prof Martin Barth, President & CEO

Upcoming Events

SAE_1237_web.jpg

World Tourism Forum Lucerne 2019

2 - 3 MAY 2019 LUCERNE, SWITZERLAND

Meet hundreds of thoughtful world leaders from around the world including business heads, ministers, entrepreneurs and experts and be part of this enriching networking platform. 

More information on World Tourism Forum Lucerne 2019 will follow soon. 




Impressions From Previous Events


Swiss Start-Up Innovation Camp 2018

“Innovation in Tourism with Social Impact”

An exciting full day of start-up pitches, coaching, stimulus sessions and workshops was held in Lucerne on 9 November 2018. We found the most innovative businesses in Switzerland, see here!

INTERNATIONAL START-UP INNOVATION CAMP 2018

The 3rd WTFL Start-Up Innovation Camp took place in Langkawi, Malaysia, integrated in the PATA Travel Mart. Find out who are the most innovative start-ups from around the world in the categories: Destination, Hospitality, Mobility, Impact and Transaction. Click here.

TALENT BOOST 2018

The 3rd WTFL Talent Boost was held together with the University of Queensland Business School in Brisbane, Australia on 18 May 2018. Find out more here

THINK TANK 2018

"Public-Private Partnerships for Sustainable Tourism Growth"

50 exclusive participants met for a forward-looking discussion on the conditions for innovative and sustainable public-private partnerships (PPPs) in the travel and tourism value chain. Find out more here.

Have a look at all our past events here.


It was a successful Forum attended by luminaries around the world and showcased one of the finest hospitality and receptions in the world.

I was very much taken by the spirit and the constructive atmosphere of World Tourism Forum Lucerne 2017, allowing views and opinions to be shared freely.
— Teo Ah Khing, Chairman Desert Star Holding