Programme overview:
Day 1: Opening session
Day 2: Session 1: Business environment in 2029 / Session 2: Future mobility
Day 3: Session 3: Developments, markets and opportunities
Day 1: Wednesday, 22. April 2009
(with your partner, if registered)
As of 15:00 Registration
16:30-16:55
Opening address
Prof Sabine Jaggy-Kaufmann, Dean, Lucerne University of Sciences and Arts
Welcome address
Cantonal Councillor Kurt Zibung, Canton of Schwyz
16:55-17:20
Keynote presentation: Mobility in a Global Perspective
Maurizio Cheli, Alenia Aeronautica Chief Test Pilot
17:20-18:00
“The Alps”(Swiss Museum of Transport, IMAX theatre)
Jürg Schmid, Director, Switzerland Tourism
18:00-19:00
A history of tourism and mobility: the Swiss Museum of Transport
(a guided tour)
Daniel Suter, Director, Swiss Museum of Transport
19:00-19:10
Welcome by the Presenting Partner SBB
Andreas Meyer, CEO, SBB
19:10-19:30
Keynote speech: Tourism in a changing environment
Federal Councillor Doris Leuthard, Head of Swiss Federal Department of Economic Affairs
19:45-22:00
Dinner over the roofs of Lucerne: Culinary and musical delights at the Château Gütsch
Greetings on behalf of the city of Lucerne, Urs W. Studer, Mayor
Day 2: Thursday, 23. April 2009
(Special programme for your partner, if registered)
1. Session: Business Environment in 2029
Moderator: Thea Chiesa, World Economic Forum
08:30-08:50
Keynote speech: What challenges can we expected in tourism and mobility?
Rohit Talwar, Fast Future
08:50-09:45
Business Environment Theses on:
- Technology: Michael Hartmann, Siemens
- Environment: Duncan Pollard, WWF International
- Economy and Politics: Eric Heymann, Deutsche Bank Research
- Society: Prof Peter M. Burns, University of Brighton
09:45-10:00
Study presentation: The future of mobility and impacts on tourism (Part 1: Impacts of Travel Motives and Interests)
Prof Dr Jürg Stettler, Lucerne University of Applied Sciences and Arts
10:00-10:40
Networking Break
10:45-11:45
Panel Discussion: The world in 2029: opportunities or threats for the tourism and mobility industries?
Speakers from 1. session (above) and Prof Geoffrey Lipman, World Tourism Organisation (UNWTO)
Moderation: Dr Jörg Bremer, Frankfurter Allgemeine Zeitung
12:15-14:15
Lucerne city tour, lunch on a lake steamer
2. Session: Future Mobility
14:30-14:45
Study presentation: The future of mobility and impacts on tourism (Part 2: Major Trends in Passenger Transport)
Dr. Johannes Klühspies, Lucerne University of Applied Sciences and Arts
14:45-15:15
Briefing sessions: Latest developments in the mobility industry
- Air: Angela Gittens, Director General of ACI World
- Rail: Andreas Meyer, SBB
- Road: Wolfgang Müller-Pietralla, Volkswagen
15:30-17:00
World Café (Attendees form cross-industry groups to identify new issues, unexpected viewpoints and surprising solutions): Are we ready for the challenges of the future?
Moderation: Prof Martin Barth, Lucerne University of Applied Sciences and Arts
17:00-17:30 Discussion of the World Café results
Presentation by all hosts, Chair: Thea Chiesa, World Economic Forum
from 19:15 Networking Cocktails
(with your partner, if registered)
Hotel Schweizerhof, Lucerne, Schweizerhofquai 3a
19:45-22:30 Gala Dinner at the Schweizerhof Hotel, Lucerne (accompanied by your partner, if registered)
(Special programme for your partner, if registered)
3. Session: Developments, Markets and Opportunities
Moderator: Peter de Jong, TTSI, Travel and Tourism Strategies Inc.
08:30-08:50
Keynote speech: New markets and their opportunities
His Excellency Senator Akel E. Biltaji, Tourism & Heritage Committee Jordan
08:50-09:05
Study presentation: The future of mobility and impacts on tourism (Part 3: Major Consequences for Tourism Supply and Demand)
Prof Urs Wagenseil, Lucerne University of Applied Sciences and Arts
09:15-10:30
Moderated workshops with expert input: Define your opportunities!
- Outgoing: Dr Christof A. Zuber, Hotelplan Group
- Hotels/Resorts: Maria Puetz-Willems, hospitalityInside.com, Prof Dr Kaye Chon, The Hong Kong Polytechnic University
- Destinations: Christopher Rodrigues, VisitBritain
- Aviation/Airports: Marcel Klaus, Swiss International Air Lines; Pascal Huet, Airbus
- Rail: Mireille Faugère, SNCF; Siegfried Gerlach, Siemens Switzerland
10:30-11:00
Networking Break
11:00-12:00
Plenary session: Yes, we are ready for the challenges of the future
Moderators of the workshop groups
Chair: Peter de Jong, TTSI, Travel and Tourism Strategies Inc.
12:00-12:30
Interview: Are today's students ready to meet the challenges of tomorrow?
Rainer Ortlepp, Deutsche Seereederei
Prof Dr Kaye Chon, School of Hotel & Tourism Management, The Hong Kong Polytechnic University
Iván Gallegos, Lucerne School of Business (Student)
Interviewer: Dr Björn Johansson, Dr Björn Johansson Associates Inc.
12:30-13:45 Lunch featuring specialities from Central Switzerland
13:45-14:45
Panel Discussion: Future investment strategies
Samih Sawiris, Orascom Development Holding SA
Alexander E. Lebedev, JSC National Reserve Corporation
Joseph E. Gaukler, UBS Global Asset Managment
Peter Rothwell, Kuoni Travel Holding Ltd.
Bassam Salem, EFG Bank
Moderation: Casper Selg, Swiss Radio DRS
15:00
Farewell cocktails, transfer, transition to optional follow-up programme on Friday evening / Saturday
