Highlights of the World Tourism Forum Lucerne 2011
Final Summary
Testimonials:
"If you had to convince a colleague to attend the next World
Tourism Forum Lucerne, what would you say?"
You can watch the video here
"Why will Talent Management be of even greater importance
for the tourism industry in the future?"
You can watch the video here
"Which activities are needed to make the travel and tourism
industry more sustainable?"
You can watch the video here
Study: Is there demand for Sustainable Tourism?
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Download here: Long Version
Keynote Speeches (in alphabetical order)
- Patrick W. Diemer, Managing Director & Chairman, AirPlus
Business travel management on its way to a more sustainable industry - Stephanie Draper, Forum for the future
Opportunities for future business models - Stephen Farrant, Director, International Tourism Partnership
Developments towards a responsible industry - James Hogan, CEO, Etihad Airways
Growth and success - Prof Tim Jackson, UK Sustainable Development Commission
Prosperity without growth? - Prof Geoffrey Lipman, Director, greenearth.travel, Advisor to Secretary General UNWTO
"Gap and trade": A green economy initiative for education and development - Bruce Poon Tip, CEO, GAP Adventures
Sustainability as a business model - Christopher Rodrigues, Chairman, VisitBritain
Balancing economic returns with environmental concerns - Rohit Talwar, CEO, FastFuture
Fast Future - Dr Roger Wehrli, Head of Research, Insitute of Tourism, Lucerne University of Applied Sciences and Arts
Is there demand for sustainable tourism?
Breakout Sessions
Breakout session 1: Sustainability in destinations: Who pays for it?
Allan Flores, Minister of Tourism, Costa Rica
Mariyam Zulfa, Ministry of Tourism, Arts and Culture
Breakout session 2: Contributing to local heritage and communities?
Potjana Suansri, Director, The Thailand Community-Based Tourism Institute (CBT-I)
Klaus Lengefeld, Senior Advisor Sustainable Tourism, Deutsche Gesellschaft für technische Zusammenarbeit (GZT) GmbH
Achilles V. Constantakopoulos, Managing Director, T.E.MES. SA
Breakout session 3: Labelling and willingness to pay for sustainability
Dr Christian Baumgartner, Secretary General, Naturefriends International
Peter Rothwell, CEO, Kuoni Travel Holding Ltd.
Prof Dr. Ercan Turk, University of South Carolina
Breakout session 4: Visions and concepts for a sustainable mobility
Kati Ihamäki, Vice President Sustainable Development, Finnair
Wolfgang Müller-Pietralla, Head of Future Affairs, Volkswagen
Breakout session 5: CO2 : Do your best and compensate the rest
René Estermann, CEO, myclimate
Paul Steele, Director Aviation Environment, IATA
Olivier Jankovec, Director General, ACI Europe
Breakout session 6: The war for talent
Reto Wittwer, President & CEO, Kempinski Hotels
James Hyde, Senior Client Partner, Korn/Ferry London
Charles Donkor, Partner PricewaterhouseCoopers AG
Breakout session 7: On the way to a sustainable hospitality
Vanessa Borkmann, Workspace Innovation, Fraunhofer IAO
Caroline Andrieux, Sustainability Project & Communications Senior Manager, Accor
Food for Thought (PDF version)
Summary by cartoonist Pfuschi






